Logo font generator

See your business name in 20 logo typefaces, each free for commercial use. Found the one? Open it in the editor as a text logo and download it.

Case
Mood

Your Brand

Montserrat

Geometric sans · modern, bold, friendly

Wide, even geometric letters inspired by old Buenos Aires signage. Safe, confident, very legible small.

Your Brand

Archivo Black

Grotesque heavy · bold, strong, modern

A dense grotesque built for headlines. Punchy on signs and packaging.

Your Brand

Bricolage Grotesque

Quirky grotesque · playful, modern, creative

Ink-trap details and slightly squashed curves give a handmade-meets-tech feel.

Your Brand

Playfair Display

High-contrast serif · elegant, luxury, classic

Sharp thick–thin contrast from 18th-century type. Reads as upscale and editorial.

Your Brand

DM Serif Display

Display serif · elegant, warm, classic

Soft, generous serif with a warm, bookish character.

Your Brand

Unbounded

Wide geometric · tech, bold, futuristic

Extra-wide rounded letters that feel like crypto, gaming and hardware.

Your Brand

Righteous

Retro display · retro, playful, bold

Art-deco streamlines. Good for diners, bars, music and arcades.

Your Brand

Pacifico

Brush script · playful, warm, retro

1950s surf-shop brush lettering. Use for short names; hard to read in long words.

Your Brand

Dancing Script

Casual script · elegant, warm, handmade

Bouncy handwriting for bakeries, florists and wedding businesses.

Your Brand

Bebas Neue

Condensed caps · bold, strong, sport

Tall all-caps poster type. Fits long names into a narrow space.

Your Brand

Josefin Sans

Vintage geometric · elegant, minimal, retro

1920s geometric with a low x-height. Looks best in capitals with loose tracking.

Your Brand

Space Grotesk

Techy grotesque · tech, modern, minimal

Quirky, mechanical details. Common for developer tools and startups.

Your Brand

Fredoka

Rounded sans · playful, friendly, kids

Soft round terminals. Reads as approachable: kids, pets, snacks.

Your Brand

Cinzel

Roman capitals · luxury, classic, strong

Letterforms from Roman inscriptions. Law, wine, heritage and hospitality.

Your Brand

Abril Fatface

Fat face serif · bold, elegant, editorial

Heavy Didone for fashion, magazines and bold cafés.

Your Brand

Manrope

Modern sans · minimal, modern, tech

Clean semi-condensed sans. Understated for SaaS and finance.

Your Brand

Source Serif 4

Text serif · classic, trust, minimal

Sturdy, trustworthy serif for consultancies, publishers and clinics.

Your Brand

Work Sans

Grotesque · friendly, modern, minimal

Slightly wide grotesque that stays neutral and readable.

Your Brand

Libre Franklin

American gothic · strong, trust, classic

A revival of Franklin Gothic. Newsy, dependable, blue-collar.

Your Brand

Nunito Sans

Humanist sans · friendly, trust, minimal

Balanced and warm. Works for health, education and services.

Choosing a font for a text logo

A text-only logo (a wordmark) is the fastest way to a professional identity, and the hardest to fake: with no symbol to lean on, the typeface does all the work. Brands like Google, FedEx and Coca-Cola are wordmarks.

  • Say the name out loud. A soft, friendly name suits rounded letters; a technical one suits squared, mechanical forms.
  • Long name? Go condensed. Bebas Neue or Libre Franklin keep long names compact enough for a phone screen.
  • Short name? Go wide. Unbounded or Montserrat give a three- or four-letter name presence.
  • Scripts are for short names. Pacifico and Dancing Script get hard to read past a couple of words.

See how wordmarks compare with other styles in types of logos, or pair your logo font with body text in the font pairing tool.

Questions people ask

What is the best font for a logo?

One that is readable at small sizes, suits the business and is licensed for commercial use. Geometric sans-serifs such as Montserrat are safe and modern; high-contrast serifs like Playfair Display read as upscale; rounded fonts like Fredoka feel friendly.

Can I use these fonts in a trademarked logo?

The SIL Open Font License allows use in logos, including commercial ones. The font itself isn't yours, though; distinctiveness for trademark purposes usually comes from the overall design, so customise spacing, case and the symbol.

How do I make a text-only logo look professional?

Choose one strong font, adjust the letter spacing (tighter for bold sans, looser for capitals and thin serifs), consider all caps or all lowercase for a cleaner shape, and add a single detail such as a coloured dot or underline.

Will the downloaded logo need the font installed?

No. LogoStudio converts the letters into vector outlines when you export, so the SVG and PNG look identical on any computer.